Higher Professional Technical Course in Development of Touristic Products

DESCRIPTION

This course aims to provide future professionals with technical skills that enable them to identify and recognize the various constituent and preponderant elements and variables in building the sustained demand / supply of a tourist destination.
Possess a wide range of theoretical and practical knowledge and tools in the field of foreign languages; knowledge of the various phenomena and current realities of the tourism sector, from the construction, promotion and marketing of products / services and tourism experiences.

PROFESSIONAL OUTPUTS

Travel Operator / Agent | Touristic Assistant Guide | Promoter of touristic products/services | Support for the Management and Administration of Tourism Companies | Promotion and creation of new products / services and tourism experiences | Entrepreneur of activities related to the tourist activity.

COURSE CONTENTS

1ST YEAR
1st semester
- Fundamentals of Management
- Spanish Language I
- English Language I
- Principles of Tourism
- Travel Agency Techniques and Systems and Tourism Operators
- Information Technologies Applied to Tourism

2nd semester
- Creation of Touristic Products and Experiences
- Enogastronomy
- Geography and Tourism Planning
- Art History, Ethnography and Heritage
- Spanish Language II
- English Language II

2ND YEAR
1st semester
- Recreation and Event Management
- Financial Accounting
- Tourism Law and Legislation
- Entrepreneurship and Innovation
- Touristic and Digital Marketing
- Tourism Planning and Sustainable Development

2nd semester
- Internship